Archive for The Business

Is Teaching English As A Second Or Foreign Language A Business?

Professional ESL|EFL|ESOL teaching involves intellectual & hands-on preparation, certification, experience, time & money….

Many English language tutors, teachers, trainers, coaches got into the TESL|TEFL|TESOL profession for various resons – but we’ve made a
career of it & earn our livelihood from it – so, yes, it is a business.

How Are We Involved In The Business of Teaching English?

Now some ESL, EFL, ESOL professionals work for state schools, private schools or language institutes with an established contract and salary.

Other members of the TEFL, TESL, TESOL profession are free-lance and have varying forms of contracts or arrangements with language schools or institutes. Members in this group may also work as tutors taking on individual clients and students, personally arranging with them the rates and conditions.

For this last group, in particular, teaching English as a second or foreign language is a business and they need to run it as a business endeavor.

The Internet Has Opened Up New Opportunities

With the internet revolution and the advent of social media, ESL, EFL, ESOL salaried and free-lance teachers, tutors, trainers and coaches can now reach out to a world-wide field of potential students.

The big question is: HOW?

Over the next weeks and months I want to go more in depth on this topic of how to use the internet and, in particular, social media for:

  • TESL and ESL marketing,
  • setting up an online ESL business
  • online ESL, EFL tutoring
  • marketing an ESL, EFL, ESOL school or language institute

Do you have any ideas or suggestions on how TESL, TEFL or TESOL teachers, tutors, trainers, coaches can approach their profession with good business sense and practices?  Any questions? Please feel free to comment or question in the comment box below.

Thanks and Enjoy Teaching English,

Eileen

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Categories : General, The Business
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